The quality of your questions determines the quality of information you gain from your customers.
A mystery shop will assess you on how well you do the following:
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How well you establish the customer’s reason for moving
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How well you establish their ideal buying criteria
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How well you establish a price range to work with
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Understanding how the customer has arrived at that figure
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How will financial advice help them to buy a home on your development/how you positively introduce the Independent Mortgage Advice service
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How well you establish the customer’s current position and what needs to happen for them to Reserve on your development
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How well you establish the customer’s timescale to move
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How the customer heard about your development
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How well you demonstrate your local knowledge and provide information about the local area
Print this list out and test over this weekend how well you would score in a mystery shop. If you don’t get 9 out of 9, you’re not doing what you should be doing
Good luck and let me know how you scored!